Publicity Predicament #9 – How Can I Take Advantage of Breaking News?

If you get news about the services or products you’re selling, you’ll get a notification, find a fun way to connect, and take action as soon as possible. This is one of the fastest and cheapest ways to attract media attention in the market.

The news you use as a key phrase may be front page stories or more obscure. It can be national, international or local.

Suppose you’re a plumber and you find that the price of copper that soared last year has suddenly fallen. This is due to the fact that soon homeowners will be able to repair their kitchen or bathroom with less cost, because the price of copper pipes will be lower.

Or on the other side of the world, an earthquake that has claimed the lives of thousands of people occurs in a city that is thought to have a low risk of earthquakes. You have an insurance company. Now you have the opportunity to give advice on whether to cover earthquakes to those who live in your area.

Or the young daughter of a celebrity kidnapped, bought and returned home unscathed. Your company manufactures bracelets that also secretly serve as a tracking tool. If the girl had one of your bracelets on, the police could find her in less than an hour.

Have an idea?

In the first two of these situations, the advertising research company only serves local customers, so it should focus its advertising efforts on local newspapers, television and radio. In the third situation, the company must first focus on national advertising, because its customers live everywhere.

The easiest way to deal with your connection to the latest news is to call the news agency that you think will find your story relevant and find a reporter or editor covering the subject. It’s a lot easier than it looks. You see, advice is the lifeblood of news agencies, so unlike companies that protect employees from the public, they need a system to send offers to the right person.

All you have to do is call the phone number of the main media channel, ask the “press service” and then ask who to contact on real estate (for our first example), business (for the second) or child safety (for the third) story. When you contact the person covering your topic, explain your thematic link to no more than four sentences. If you leave a voicemail message, go out with your call back number. If you’re talking to someone live, finish your presentation, shut up and wait for an answer.

You can also create this type of email if you have a reliable email address for your current reporter, support or editor. Be concise and clear, and provide a phone number and email address for a response.

Trying to interest the national media with your story, presenting the media one by one takes too long. If you have a specific media that you think is right for your ad angle, please contact them as above. For example, a story about a children’s bracelet is ideal for morning newscasts such as “Today” or “CBS This Morning.” Otherwise, it is best to write and distribute a press release.

The press release presents your relationship with the press in a special journalistic format. (“Google’s press release sample to follow.) Usually the length of 400 words or less – about a page. Use the press release distribution service, such as PR Newswire, PRWeb, or Emailwire, to promote your press release or to educate the media and the public.

Don’t wait. What is hot and exciting today, tomorrow or next week may not cause interest.

Breaking News Via Twitter

Information is the preferred currency in today’s digital world. However, data must also be up-to-date and new in order to maintain its value. Twitter has taken a step forward in this area: professional journalists and civic commentators talk about the latest news happening around the world. A typical example of this was the death of Osama bin Laden on May 6, 2011, when Twitter recorded the highest sustained level of publication in its history, averaging more than 3,400 tweets per second for nearly two hours, just before the U.S. president’s speech dropped out of history. . Confirmed. .

There is disagreement among industry experts as to whether Twitter has really overtaken the mainstream media in terms of getting the latest news, but when the devastating earthquake in Japan left residents with no other way to keep in touch with them. Family members, Twitter has proven to be an invaluable tool. During the turmoil and unrest in the Middle East, Twitter was unprecedented in both the dissemination of information and in the organization of the protesters, establishing itself as a vital means of communication for the rest of the world community.

Keeping up with important news events on Twitter is a fairly simple task. In the toolbar search box at the top of the interface, type in the hashtag and the term “trend”: #trend. Current trends are to the right of the Twitter feed on the sidebar and may or may not include a hashtag (usually included).

As soon as the search query is open, the user will be presented with a stream of search results. The link to the extended search page (top right of the tape) allows the user to refine the settings using the headlines “Words,” “People,” “Places” and “Other.” You can also save search results. If necessary, trends can be changed for geographic regions. Tweets can be filtered to top, “All” or “Links” elements that you can select in the top left corner of the tape. Each selected tweet will be reinforced on the right side of the sidebar with “Favorite,” “Retweet” and “Reply” options. In addition, other users mentioned in the tweet will receive a username, an avatar icon, a biography, and the opportunity to subscribe.

While the founders of Twitter certainly did not intend to do SMS at the last minute, many users took the opportunity of the site to provide up-to-date information about the latest news from around the world. This feature increases the ROI of Twitter, which is an important factor in taking into account your time at work.

There is no sound, no scream, no voice in the universe that can be heard until someone listens.
Gregory Stringer studies e-commerce, social networking and e-marketing. His blog Grannelle’s Social Media is a collection of articles on the scientific research of social networks and electronic networks. He is also the founder, CEO and marketing director of Grannelle, an e-commerce company.

Breaking News – Man vs Nature

Your culture has been destroyed. Your routine is broken. Your whole day is ruined. Your evenings are interrupted. Your life has turned into a break in interruptions.

Fortunately, you only have a break from the office once a day. But if you even think about enjoying a vacation, you will be ruthlessly broken. If you prefer to stay at home, your existence will be destroyed.

News organizations continue to bring their news until there is nothing left. They even report news about a woman with a broken heart, which her husband beat with a broken drink. When you love entertainment channels, it’s tasteless. Movie chains break you so hard that you stop following them. Sports channels even interrupt the live broadcast and allow so many viruses to penetrate the small screen that you will almost need a Google search to find your favorite players.

This burden of interruptions is certainly becoming heavy and dangerous for a living planet. Why? Well, we can’t afford to rest here. We will continue and continue to make sure that you understand the whole point without breaking it.

It is said that nature takes revenge when a person commits stupid things on Earth. Nature first tries to convey messages or warnings. If you do not listen to it, nature begins to anger. Enough breaks – enough nonsense. Nature has already shown this in countless ways around the world.

In summer, long rains make it cold. If you see a picture in different parts of the world, including India, you will find that 10-50% of the total seasonal precipitation falls within a few hours or days. This is followed by a long gorge, followed by a deluge lasting one or two days. Thanks to the concentrated efforts of floods, earthquakes and fires, additional force has been gained. So you sweat in winter, tremble in summer, bathe in rainwater and despair of unusual behavior of nature. Deadly surprises lurk in every corner of your planet.

Yes, nature also started to report news and take breaks. He is furiously eager to stay for a long stay.

Do you dare to take a break?

Chinmai Chakravarty is a creative professional with more than twenty years of experience in writing journalistic work, coordinating media work, writing film scripts, duplicating films, making films and videos, managing international film festivals and publishing books and magazines. He has experience in providing professional services in these related areas, as well as in credit advice, personal finance and brokerage. He has the passion to make people laugh as often as possible and wants to have a club of laughter to solve everyday problems.

Eight Ways to Jump on Breaking News and Get You (and Your Book) Into the Conversation

Is it just me, or does it seem like there’s more news than ever? Over the past few weeks we have seen countless stories covering everything from the deaths of Michael Jackson and Fara Fawcett to the unexpected resignation of Sarah Palin. So if there’s any important news you can comment on? You just sit there hoping you’ll get a call? Not really! You’re acting. So how do you do that? First of all, it is important to enter into a conversation. Especially if it concerns your subject or your area. If you can preview a topic that’s covered on TV or hotly debated on your favorite cable TV show, you might want to do it. Here are some tips on how to link your story to the latest hot topic.

1) Blog about it: if you have a blog that has readers, and even if you don’t have one: be sure to blog about it. Blogging is a great place to share your thoughts on the topic and even (if possible) offer a solution.

2) Add your blog to your bookmarks. You can do this through sites such as DIGG, Delicious, Stumbledupon and Indian Pad. Creating bookmarks is a way to add links to a blog post and share them with the world. It’s an easy process to access these sites, create an account, and post your blog post. In general, setting up by mail takes about 10 minutes. It’s worth it, as it will help attract more traffic and interest in your publication.

3) Synchronize article: after writing a blog post, write an article (perhaps with a slightly different point of view or point of view) and publish it on sites such as goarticles or ezinearticles.com. If a topic has a reason, the media is likely to cover it for weeks, so having content can be useful to your message and a way to get their attention.

4) Contact the local media: one of the best ways to engage local media is to tell them about the national story. Let’s say we’re talking about the death of two great pop icons, and you’ve written a book about historical figures. Can any of these two people be considered “historic” as such? Well, it’s controversial and can be a good topic for the segment. When something or someone becomes historic and what do the locals think? This is your local perspective.

5) Connect with the national media: if you have a topic that attracts the attention of the country, and your post is meaningful or excellent enough to be presented in the national broadcast, go out and start pitching. Remember that when there are so many shows on the air, they all struggle for the attention of the audience, they are all looking for a new, different angle. All they can say is no, and if you’re right about the subject and well represented, you’ll probably get an affirmative answer.

6) Make sure you get HARO (helpareporterout.com): HARO is a newsletter that is published several times a day and contains many potential media clients. If there is a popular story, someone from the media at HARO will find someone to comment on it.

7) Get Google Alerts: Make sure your keywords are always present in Google alerts so you know who is saying what on your topic. Even in irrelevant moments, it’s a great way to get to know the media that cover your story and talk to them so they already know you when a critical story comes up.

8) Twitter On It: although it’s sometimes difficult to share conversations on Twitter, there’s a great system for sharing topics with the hashtag – it’s as simple as finding a great story and hashtag for that, so for Fara Fawcett, it can be #farah. Create a hashtag to help identify your story, or search for hashtags on Twitter to find out which hashtag your topic belongs to, and then start writing about it on Twitter. Direct people to your blog, to other sites dedicated to this topic, direct them to everything related to this topic. The media is on Twitter, and they can find you!

You don’t need to leave the latest news in the dust, your story or your book. The authors tell me so often that they see “experts” on television and think they can do better. Well, this is your chance. The next time you have a hot topic, start it right away. You never know what could have happened.

Penny S. Sansavieri, CEO and Founder of Author Marketing Experts, Inc., is a bestselling author and a globally recognized expert in book marketing and media relations. His company is one of the leaders of the publishing industry and has developed some of the most advanced book marketing campaigns. She is the author of five books, including Red Hot Internet Publicity. Penny also teaches at New York University and blogs at the Huffington Post. AME is the first marketing and advertising company to take full advantage of online promotion through Virtual Author Tour ™, which strategically collaborates with social networking sites, blogs, Twitter, e-magazines, video websites, and related sites to promote the author’s publication in the virtual community. and connect with sites relevant to the subject of the book, positioning the author in its market. Over the past 15 months, their creative marketing strategies have placed 10 books on the New York Times bestseller list.

Breaking News From the World of Entertainment

Want to keep up with the latest entertainment news? Want to know what your favorite stars are doing? Or maybe you want to know which movie for the big screen is a great success in the market? Whatever world of entertainment you’re looking for, you can always find all the latest entertainment news on the Internet.

The Internet has become a hub for moviegoers and entertainment enthusiasts. Today you can find all the latest entertainment news in various online news blogs, the purpose of which is to provide your readers with the latest gossip from the life of their favorite stars. The entertainment section of news blogs is one of the most popular niches according to the latest statistics. This is because everyone wants to know what their favorite stars are doing and what to look out for on television and in new movies.

The entertainment section is well complemented by a trendy section of themed blogs. Currently, celebrities and start-ups in the entertainment world are responsible for promoting certain fashion trends or using them. That’s why you can always look into the fashion section of these news blogs to find out what colors your favorite celebrities are advertising now and what clothes you should wear this summer.

If you are looking for tips and tricks that can help you improve your lifestyle, you can also read the lifestyle section in these news blogs. In this section you will be informed about the latest developments in the world and about the things that will help you improve your life. This includes everything from the latest press workouts and top-notch cosmetic treatments to interesting home decor tips and expert nutrition tips.

In the entertainment, fashion and lifestyle, online news blogs, you’ll find all the information you need about your favorite stars, the fashion they train in, and many other helpful tips to help you improve your lifestyle. The good news is that these news blogs not only provide the latest news in text form, but also you can find various images, videos and other interactive media that enrich the user experience on these websites. Finally, you can easily subscribe to their RSS feed and receive the latest news via email. Leading blogs also provide you with the latest news of politics, business, technology and sports, making them an ideal and unique source of high-quality information about current world news.

Read All About The Latest Breaking News on Google

If you haven’t lived in a cave the last few years, you are undoubtedly familiar with the name Google. Not only has Google pioneered the use of many of the best search engine technologies available on the world wide web, but has also become a locomotive in many aspects of information sharing.

The latest news about Google is something the California-based company wouldn’t have contacted if it was founded. In fact, very few people could predict the rapid growth of the business. But yes, the latest news on Google is alive and well. In April 2002, Google started making the latest news.

When you’re busy, like most of us, you can automate the latest news update on Google. Special email alerts can be requested, so you can always be aware when something new will appear. In addition, Googlite can fully customize the way you get the latest news from Google. You can add or delete each newsroom if you want. For example, if you are like me and your life revolves around sports, you can give up any important sports history at Google.

The latest news in Google is also smart. Google remembers the articles or features you’ve seen and offers news that you might be interested in based on your past browsing habits. When registering, it’s always nice to have interesting headlines to read.

There has been criticism of the handling of important Google news, but this criticism rarely happens. In one case, Google was punished for censoring information about China. In some ways, they participated in a media review with the Chinese government. Google officials defended their decision, saying they would respect the wishes of the Chinese government. Another case involved the inclusion of a white supremacist magazine. Due to mounting pressure, the company wrote off the magazine.

The latest news in Google – a valuable service. Despite some complaints, the number of users who find this service useful far exceeds the number of those who do not. If you haven’t watched the latest news on Google, you should go while the iron is still hot.

Get All the Sports Breaking News Online

Are you a football fan? Maybe golf is your sport? Do you want to keep up with the latest cricket news from around the world? No matter what sport you are interested in, the Internet gives you the opportunity to stay up to date with the latest news about your favorite sports.

The Internet is, to put it mildly, a fascinating tool of communication. Technological advances are happening everywhere, and now people have access to the Internet almost anywhere. Each building is equipped with high-speed Wi-Fi, and even otherwise we can easily access the Internet from anywhere and at any time using our mobile phones. This makes the Internet a great platform to use, especially to keep up to date with the latest developments in your favorite sports.

There are many websites on the Internet dedicated to the news of a sport. However, if you follow more than one sport, it is best to follow the sports sections of major news blogs. In such cases, you will find a variety of news about different sports. This will save you time and energy and you will be aware of the latest world events.

Some news blogs even provide live updates to current matches. For example, you can receive updates from a cricket ball to get an updated ball or score during a football game you are interested in. In many cases, you can even subscribe to the RSS feed of your favorite sports news and immediately receive news notifications.

In addition to being aware of your favorite sports news, these blogs also provide valuable sports information in the form of original articles, blog posts, videos and even sports programs. If you are a big fan of a particular sport, you will certainly appreciate the opportunity to get all the extra information and gossip about it.

Another great opportunity that these online news blogs provide to sports fans is the opportunity to express their anger or express joy at the recent achievements of their favorite teams in the form of comments to articles, statistics and comments on the latest news. We all know how emotional sports fans can be, and the ability to express their feelings while reading the news is priceless. By the way, access to these news blogs is also invaluable. In other words, they are absolutely free! You don’t have to pay a cent to keep up with the latest news about your favorite sport.

The Growth in People Powered 24 News and Breaking News Internet Websites

There were similar websites/concepts, but they were based on earlier technologies, mainly on mobile phones using MMS. They would never be able to provide the full range of services offered by the new technology on Internet news sites.

Mobile phone technology

Although mobile phones successfully transmit information and photos, such as the tsunami in Thailand, the mobile network often cannot cope with traffic during such an event. The networks were overflowing with people trying to call friends or relatives to see if they were safe.

At the same time, when the London bombings occurred, cellular networks were unable to cope, and the situation was exacerbated by people who constantly insisted on repeating themselves.

Phone networks expect a certain amount of traffic, depending on the number of people who have subscribed to the network; The Internet operates on a different principle and therefore does not cease to function effectively in an era of increasing communication.

Fresh news

The speed at which the latest news arrives on the Internet cannot be improved because it only takes a few minutes for the user/reporter to send the news in 3 simple steps:

  1. Click to write and report news
  2. Add videos, photos and tags.
  3. Sign in or sign up to send

Coverage of a news website in the UK is usually:

London and The South West
Northern Ireland
North
Northeast
North West
Scotland
Wales
Southwest
Midlands
European and global coverage.
There may also be other tabs for travel news, entertainment, sports, business, politics, technology. New websites that use content management systems, such as Drupal (used by the White House), can easily manage vast amounts of information.

News from anywhere in the world can be published on the site as easily and quickly as regional news, and the user can read the news of interest with one click.

This contrasts with the round-the-clock television news, where the viewer must see information that may not be relevant for him while waiting for his reporting. If they connect to the same news channel 24 hours a day, 30 minutes later, they may find that some of the information is in a loop, and they will have to repeat the same story again, even if it is not. interested for the first time. .

24 hours a day, iPad and mobile Internet devices

The Internet is now the best medium for round-the-clock news coverage due to the increasing use of mobile Internet devices. Examples include iPads, tablets, laptops and latest-generation mobile phones with fast and efficient Internet access.

Today’s young specialist uses more and more information sites on the Internet at home and at work. They can quickly increase news, business or travel and then move on to the next item in their busy schedule.

Output

When a large number of consumers bought and used cell phones in addition to their landlines or as an alternative to landlines, it affected the way we communicate. It is expected that a large number of consumers will buy and use mobile Internet devices in addition to or as an alternative to their ‘stationary’ (broadband or network at work/university), more widespread use will have very successful people working for news sites.

Breaking News Alert – That’s So 30-Minutes Ago!

Okay, we all suffer from pets, and one of me gets a news alert called “Breaking News” and then for the next two hours I get the same story from 10 different sources of information. It seems to me that the situation is getting a little out of control, and perhaps this is one of the problems associated with having media applications on personal technical devices or subscribing to mailing lists. Send news from a variety of media outlets via email. Someone needs to fix it because it’s getting so ridiculous that it’s completely unnecessary, and it’s a waste of time because users have to delete everything. Okay, let’s talk.

Someone needs to create an app that scans all the words you receive in the news messages you receive and doesn’t duplicate the “latest news” on multiple media. Suppose you read the New York Times, your local USA Today newspaper, and you’ve received e-mail notifications from some TV channels or subscribe to their apps. In this case, for example, if a known person has passed away, the application will analyze all the information contained in it, and if new information about the latest news from another media channel appears from the last alert, it will simply send it. to remote. Box.

Let me give you an example of why I even decided to write this article. I recently felt an earthquake, no more than 40 miles away. Less than 3 minutes later, I received a new 5.5-magnitude earthquake warning. I got this news report before I had time to go to my computer and search the California Institute of Technology’s online reports on earthquakes that people in California often do. Then, for about an hour and a half, I continued to receive messages from all types of news organizations, including the New York Times, The Washington Post, and the Miami Herald.

yes, I understand that these papers are quite far away, and that’s probably not a problem for them, but I thought it was nonsense, because I felt it for more than an hour and a half, I don’t need anyone to help me tell me that there was an earthquake. In addition, it seemed as if they were all duplicates, as if the Associated Press had printed it and spread it across all the newspapers, and they simply replayed it in all the email boxes of their subscribers. Enough is enough. Think about it and think about it all.

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